What does external recruitment refer to?

External recruitment refers to the process of attracting candidates who are not currently employed by the company, often targeting those who are working at other organizations. This method is commonly utilized to bring in new talent with fresh perspectives, skills, and experiences that can contribute to the company's growth and innovation.

By focusing on candidates from outside the organization, companies can ensure a diverse pool of applicants, potentially employing individuals with a wider range of qualifications and backgrounds than may be available internally. This can also help to bring in new ideas and practices that could benefit the organization.

In contrast, the other choices focus on internal processes, such as hiring from within the company or promoting current employees, which do not align with the concept of external recruitment. Hence, option B accurately captures the essence of this recruitment strategy.