What type of practices does the Consumer Protection Act 2007 aim to prohibit?

The Consumer Protection Act 2007 is designed to protect consumers from unfair treatment in the marketplace. It specifically aims to prohibit misleading and aggressive practices that could deceive a consumer into making a purchase or deter them from making informed decisions. Misleading practices may include false advertising or providing inaccurate information about products and services, which can harm consumers' interests. Aggressive practices can involve high-pressure selling tactics or harassment, compromising the ability of consumers to make free and fair choices.

By prohibiting these types of practices, the Act seeks to create a fair trading environment where consumers can trust the information provided and feel secure in their purchasing decisions. This consumer-centric approach is essential for fostering confidence in the market and ensuring that consumers are treated fairly by businesses.