Which of the following is a benefit of e-commerce for businesses?

The benefit of e-commerce for businesses is significantly highlighted by the ability to achieve greater accessibility to international markets. With e-commerce, businesses can reach customers around the globe without the constraints of geographical boundaries. This expanded reach allows for a broader customer base, increases sales potential, and often leads to higher revenue.

Unlike traditional retail, where physical location limits sales to local consumers, e-commerce enables businesses to engage with international customers easily via online platforms. It also facilitates lower entry barriers into foreign markets, as companies can set up digital storefronts quickly and relatively inexpensively compared to establishing physical locations abroad.

By leveraging online marketing and sales channels, businesses can effectively tailor their offerings to diverse global audiences, making it easier to operate on an international scale compared to the traditional retail environment.